LASCRUCESRAW on Instagram: "In the 1990s, the company featured television commercial personality Ernest P. Worrell, played by Jim Varney, in many of its television ads. According to the Albuquerque Journal in 1994, Lotaburger helped popularize the use of green chile, statewide staples of New Mexican food, as a condiment on hamburgers. In 2006, the company was recognized by National Geographic for the “Best Green Chile Cheeseburger in the World”. In 2009, the New Mexico Tourism Department listed