Financial analyst discusses risky Omnicom and Interpublic merger with potential dis-synergies, talent conflicts, and stagnant ...
The $13.25 billion acquisition by the ad holding company Omnicom of Interpublic Group has industry insiders speculating about ...
Two of global advertising's "Big Four" are setting their rivalry aside in a multibillion-dollar stock-for-stock deal.
If successful, the merger would bring together the agencies behind Apple, McDonald’s, Pepsi, Geico, and more—resulting in the ...
Top executives from Omnicom Group and Interpublic Group made a case Monday for a proposed merger of ad-industry giants that ...
Ad industry experts weigh in on the pros and cons of a possible Omnicom-IPG deal and why it may work where others failed.
Omnicom Group Inc. is in advanced talks to buy Interpublic Group of Cos. in a deal that would create the world’s largest ...
Omnicom acquiring Interpublic Group to create global ad behemoth, impacting industry landscape with cost savings and client ...
Zeta Global’s recent selloff on the Omnicom-Interpublic merger was an overreaction. Click here to find out why I’m ...
The news came just days after Publicis announced in a high-profile video featuring rapper Snoop Dogg and CEO Arthur Sadoun ...
According to the WPP-owned media investment firm GroupM, over half of the advertising industry’s $1 trillion revenue is now ...
Omnicom has struck a deal to merge with Interpublic Group, bringing together marketing and sales firms that generated a ...