The internet has since held “Mustard!” at the tip of its tongue, turning the song snippet into a full-fledged meme. Mustard himself said that the album release was a surprise to him ...

The rapper's surprise album GNX has spawned what might be the most unexpected internet meme of the year—a simple, yet hilarious clip centered around the word "mustard." The viral mustard meme ...

Kendrick Lamar’s “Mustard” meme originates from the seventh track of his new album GNX, called “TV Off.” In this track, at the two-minute and five seconds mark, Lamar starts screaming ...