In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on ...

The Starbucks earnings release last night was tough on the eyes. It read as a giant in the middle of a major restructuring.

Starbucks CEO Brian Niccol joins CNBC's 'Squawk on the Street' to discuss the company's recent quarter, details on its ...

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Starbucks decided to sunset its mobile order and pickup-only concept in fiscal 2026 following an evaluation of its North ...

Starbucks is the largest coffee chain in the world, but the company is in the middle of a sharp decline in business. New ...

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

Starbucks CEO Brian Niccol said he isn’t just focused on getting “Back to Starbucks” anymore, and is taking steps to build a ...

Starbucks' turnaround under CEO Brian Niccol faces investor skepticism as margins shrink and traffic remains uneven.

As part of his Return to Starbucks strategy, Brian Niccol is betting on more welcoming, efficient, and customer-connected ...

Starbucks shares rose about 3% in early trading on Wednesday as the coffee chain's strong quarterly sales signaled CEO Brian ...