AI is game-changing technology; it gives marketers the chance to deliver on the dream of genuine mass personalization.

All-digital bank SoFi started out as a lender and has expanded into a full financial-services platform. It’s a low-cost, ...

In today's competitive landscape, a robust go-to-market (GTM) strategy can determine the success or failure of a product.

Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

Bajaj Finserv, one of India’s biggest non-bank financial firms, in December set a target of 200 million customers by 2029, ...

Bombardier, a leader in the aerospace industry, is well-positioned to capitalize on evolving market trends. Find out why I ...

Bank Zero has ambitious growth plans, but first it needs to get its R1.1-billion sale to Lesaka over the line.

AMD and GitLab are two beaten-down tech stocks seeing strong AI-related growth. e.l.f. Beauty's acquisition of Rhode ...

Shopify reports on effective customer acquisition strategies, including pre-launch demand, in-person connections, and ...

Can you count the number of leads you’ve had in the last month on one hand? If so, you could probably benefit from some ...

Beauty gains momentum with the Rhode deal, tariff strategies, and renewed confidence driving long-term growth. Find out why ...

A century-old company wakes up one morning to discover that their carefully cultivated brand image has become as relevant as ...