According to Levy, the most common ranges from most intense to least are: parfum, eau de parfum, eau de toilette, and eau de ...

Dragon Perfumes introduces Bedtime Fragrance™, a new nighttime scent category using warm resins, soft musks, and reduced top notes for calming, intimate wear. This is a new chapter for fragrance.

In a landmark moment for West African perfumery, Maison Yusif Fragrance has been officially awarded and recognized as the Best Fragrance House from Africa for 2025 by the internationally respected Top ...

Boots opened the doors to its first luxury fragrance boutique at Shoreditch’s Broadgate Central towards the end of last week and, having enjoyed a sneak preview the day prior, I can confirm that it’s ...

Legendary perfumer Olivier Cresp, the nose behind Mugler Angel and Dolce & Gabbana Light Blue, says there is one category to pay attention to this year: gourmands. “Out of every 10 fragrances launched ...

Neuro-perfumery is a flourishing subject, combining knowledge about brain function with artisan fragrance development. Using ingredient synergy, formulators build blends that offer research-backed ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. Whether you prefer it strong and black, sweetened with honey, or whisked into a ...