When it comes to hair color trends, creamy, “your-hair-but-better” shades are leading the way. “I’m loving rich chocolate ...

Put the flat iron down and instead check out our guide to (re)mastering the flexi rod, helping you achieve bouncy, defined, ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our ...

To find the best eyebrow-growth serums of all time, we spent years researching and testing dozens of formulas (with the help ...

In today's video, we discuss the importance of establishing a healthy hair routine and being consistent with it to improve ...

“What gives Hollywood waves their distinct look is the curl pattern,” says professional hairstylist and Oli G educator Flower ...

A celebrity hairstylist explains what to do to revive your curls and prioritize your hair health after weeks in a protective style.

Cécred’s new Protection Collection feels like someone finally sat down and asked, “What do people with protective styles actually need?” As someone who wears braids and twists on occasion, I ...

A Mzansi woman wowed TikTok with her stunning 4C Afro, sharing her simple hair-growth routine after her viral video hit 6.5M ...

People looking to grow out thicker, fuller hair or stronger, healthier nails are presented with plenty of commercials and product recommendations. Could biotin supplements offer you a solution to ...

Anyone who has swum since they were little knows the struggle of chlorine hair — dry, frizzy and bleached. “Swimmer hair” is a tell-tale sign in every group, the kind of signal that says, “oh hey, she ...

Should children be using beauty face masks? Dermatologists say no, but a growing number of companies are targeting a new generation of kids who have grown up with TikTok skincare and make-up routines.