When it comes to hair color trends, creamy, “your-hair-but-better” shades are leading the way. “I’m loving rich chocolate ...

Put the flat iron down and instead check out our guide to (re)mastering the flexi rod, helping you achieve bouncy, defined, ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our ...

To find the best eyebrow-growth serums of all time, we spent years researching and testing dozens of formulas (with the help ...

In today's video, we discuss the importance of establishing a healthy hair routine and being consistent with it to improve ...

In today's video, I am sharing my favorite DIY hair growth treatments that have worked well for me over the years, including ...

“What gives Hollywood waves their distinct look is the curl pattern,” says professional hairstylist and Oli G educator Flower ...