They say all publicity is good publicity, and Sydney Sweeney is a walking example of this as one of the most talked about and in-demand stars in Hollywood right now.

Is Sydney Sweeney caught in a storm she never saw coming? The "Euphoria" star, blindsided by the hype surrounding her, faced ...

After Sydney Sweeney's American Eagle ad ignited an online "jeans/genes" controversy, Chiefs heiress Gracie Hunt used the moment to promote a pair of jeans she owns ...

The furore surrounding Sydney Sweeney is far from euphoric, and her so far silent reaction has left her at risk of losing fans.

When ‘The Devil Wears Prada 2’ began filming, the return of Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci was ...

Sydney Sweeney and Labubus are both being "sold" to Gen Z in varying ways and experts share their take on why this generation ...

Bud Light’s comeback plan may hinge on Sydney Sweeney, with a rumored $10M deal to revive sales after its PR nightmare.

From Juicy Couture sweat sets and low-rise, bedazzled jeans to chunky belts and baby tees, early 2000s fashion is all the ...

Sydney Sweeney may be positioned to secure one of the most lucrative celebrity endorsements of the year, with industry speculation suggesting the actress could earn up to $10 milli ...

Sydney Sweeney reveals she had no idea what fame would cost her at 18, as she addressed privacy concerns feeling "guarded." ...

Beyoncé has stepped into the denim spotlight once again, dazzling fans in a bold new Levi’s campaign just as Sydney ...