Fifa has awarded 2034 World Cup hosting rights to Saudi Arabia, demonstrating the unprecedented level of influence that the ...
The National Football League’s international growth aspirations are to be central to a new 10-year uniform supply deal with ...
Sports Illustrated’s ticketing division has acquired naming rights to the home stadium of the New York Red Bulls as part of a ...
Pay-television broadcaster Astro has renewed its exclusive rights to the Premier League and FA Cup in Malaysia from 2025-26 ...
Improved international federation governance stands out as the ‘pinnacle’ of 12 years leading the Association of Summer ...
Microphones placed within substitutes’ benches could be coming to German football in a move championed by DAZN, one of the ...
Plans for Canal Plus to list on the London Stock Exchange (LSE) have been overwhelmingly backed by shareholders of owner ...
The deals adds to those Saudi Arabia has in place with the likes of Rafael Nadal, Dustin Johnson, Lionel Messi, Anthony ...
The Unrivaled women’s basketball league continues to bolster its sponsorship portfolio ahead of tip-off after announcing a ...
The German Olympic Sports Confederation (DOSB) has advanced a proposed bid across the 2036 to 2044 cycle with a revised ...
The Eredivisie, the Dutch top-tier football league, has agreed its first title sponsorship in 20 years by signing up national ...
Sportfive is making a broader move into the athlete and coach representation business with the launch of a new service to be ...