USC Trojans junior running back Waymond Jordan has seen his Name, Image, and Likeness (NIL) value skyrocket this summer ahead ...

Jeremiah Smith Flaunts $4.2 Million Lavish Lifestyle After Signing Recent NIL Deal originally appeared on Athlon Sports.

Here's how the SEC's 16 teams stack up when listed by their highest-valued players in NIL for the 2025 season.

Over the past week, leaked details from Florida State’s proposed revenue-sharing agreements have raised eyebrows and alarms.

In a recent discussion with Greg McElroy on the Always College Football podcast, Rhule pointed out how his professional ...

With revenue-sharing underway, the College Sports Commission and NIL Go are officially in motion. Here’s what Mizzou fans ...

The University of Texas at Austin's athletic department is taking another major step forward in the NIL realm. The Texas ...

Colleges can pay athletes up to $20.5 million for the use of their NIL, but plaintiffs in the settlement are asking questions ...

Full details on the 18-team event, women's teams included, with more than $20 million in NIL money in Las Vegas this November ...

House Bill 378 includes multiple proposed changes to education law, including NIL regulations. It goes to Gov. Josh Stein for ...

The approval of the House settlement on June 6 opened the door for Division I institutions to begin paying athletes starting ...

Smith isn’t the first athlete at a Nike school to ink such a deal — women’s basketball star Hailey Van Lith did so while at ...