The FTC study reveals that companies manipulate prices based on consumers’ location, demographics, and shopping behaviors. This practice, termed ’surveillance pricing’, involves tracking online ...

Although there are millions of options to choose from, Americans have their preferred soda brands, with Coca-Cola, Dr. Pepper ...

According to the release, the study looked at the "intermediary firms" used in such pricing schemes, referring to the "middlemen" companies hired by retailers to "algorithmically ...