IKEA is testing a new digital experience in Welcome to Bloxburg, a life-simulation game on the Roblox platform where players build and design homes. Running in Sweden and Australia, the small-scale ...
“Ikea wanted to better understand how Gen Z and Gen Alpha think about furnishing and self-expression, recognizing the need to meet them on platforms they already use and learn from how they interact ...
The developers of Welcome to Bloxburg have just revealed their roadmap for 2026. Here's everything that's coming soon to this experience.
Neenah’s Bergstrom-Mahler Museum of Glass confirms first renovation in 35 years The Bergstrom-Mahler Museum of Glass announced its $784,891 renovation project Tuesday. Bay Beach Wildlife Sanctuary ...
IKEA is testing a new digital experience in Welcome to Bloxburg, a life-simulation game on the Roblox platform where players build and design homes. Running in... View Article ...
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