The World Wide Web contains a vast corpus of consumer-generated content that holds invaluable insights for improving the product and service offerings of firms. Yet the typical method for extracting ...

The analysis of social networks and graphs has become increasingly crucial as our understanding of complex systems grows. Modern research has focused on robust sampling techniques that help capture ...

This course provides a broad introduction to carrying out qualitative research and how to apply qualitative methods to a range of contexts and study designs. We draw on the expertise within the ...