Today at Cannes Lions, Adobe (Nasdaq: ADBE) announced innovations in GenStudio, its all-in-one content platform that ...

AI-powered creative generation platform helping Nigerian marketers produce high-converting ads efficiently and affordably.

Server-guided ad insertion (SGAI) has been called the 'best of both worlds' in a streaming adtech world long split between client-side ad insertion (CSAI) and server-side ad insertion (SSAI), and of ...

Adobe has unveiled Adobe Express for ads, a solution that aims to make it faster and easier for small businesses to create ...

Combining digital audio and in-video audio advertising drives brand recall and purchase intent. This is the key finding of ...

Influencer marketing has made its way into the B2B playbook, 59% of B2B buyers saying they consume creator content on ...

Samsung Ads, the advanced advertising arm of Samsung Electronics, today announced a major expansion of its award-winning GameBreaks portfolio.

LinkedIn’s not just an awareness play anymore. Try these five ad types, tune your offer, and start pulling qualified leads ...

Nvidia is one of the best ways to invest in the AI infrastructure boom. AI is helping power Meta Platforms' results. Advertising looks like it could become the next big growth driver for Netflix. With ...

Adobe unveiled Adobe Express for ads, a new solution that makes it faster and easier for smaller businesses to create ...

The tool is integrated within Adobe Express and features a suite of tools designed to ease the ad creation process.

A new WPP Media forecast predicts creator ad revenue will overtake studios and media companies in ad revenue this year.