The LEGO Group has officially unveiled the first release from its new LEGO Star Trek theme with the upcoming LEGO Icons Star ...

Ahsoka's Jedi interceptor combines detailed building, dual mini-figures and adjustable wings.

The holidays just got a whole lot more brick-tacular — LEGO has officially dropped the brand-new Holiday Express Train set ...

Best Mario LEGO sets including Mario Kart kits, Luigi-inspired building sets, a giant Bowser model and Mario minifigures.

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Lego's Potions Class set features four minifigures, authentic dungeon details, and modular connectivity.

The LEGO Petite Sunny Bouquet, which is made for kids ages 9 and up, alerted my market-journalist radar because it hits so ...

A paper in the Journal of Marketing Research by Page Moreau of the Wisconsin School of Business and Marit Gundersen Engeset of Buskerud and Vestfold University in Kongsberg, Norway asks a question ...

If you want to get the most out of Lego's latest video game "Lego Dimensions," you'll want to buy one of the many expansion packs that allow you to unlock additional content in the game. However, you ...

It started with a stash of Lego bricks handed down by the next door neighbours without any building instructions. Now 19-year ...