AI is game-changing technology; it gives marketers the chance to deliver on the dream of genuine mass personalization.

When Trader Joe’s released its new pastel-handled mini totes on April 8, in-store visits skyrocketed 21.2% compared to a year ...

Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

Target’s first quarter results were met with a negative market response after both revenue and adjusted profit came in below ...