Nielsen One Ads found that digital platforms extended audience reach beyond TV and enabled more targeted engagement across ...

Creative Agent and Ads Agent are designed to support advertisers in developing ad creatives, optimising campaigns and ...

The service is designed to address how AI tools such as ChatGPT and Gemini are increasingly used as a first step in business ...

Balakrishnan will lead global growth initiatives, focusing on expanding the company’s international presence and ...

The assistant allows users to speak their queries, ask follow-up questions and refine choices through conversation, instead ...

With fresh advertisers stepping in, IPL 2026 ad spends are set to rise, reflecting a maturing market where brands focus on ...

The updated system uses Gemini to help advertisers discover creators, allowing brands to search from more than three million ...

Roundel Media for Target India's Alpa Chandan explores how RMNs are shifting from e-commerce to omnichannel, AI-driven, ...

Shweta Bajpai on how Meta enables microdrama apps with feed-led discovery, creator collaborations, and data-backed strategies ...

The update enables users to rearrange images and videos using a ‘long press and drag’ function, giving creators more control ...

Tata continues as the IPL's title sponsor for 2026, with fantasy gaming brands exiting amid regulatory pressure and new ...

Kohli is expected to focus on shaping disciplined, client-first investment approaches, ensuring client priorities and driving ...