Across sectors, pricing agility has become a strategic priority. In fact, McKinsey found that a long-term pricing advantage can account for 15% to 25% of a company’s total profits. For hospitality ...

While its innovation is undeniable, I think its release raises questions about inclusivity, pricing strategy and scalability—challenges that are not unique to Apple.

But these lessons apply well beyond that moment—to any period of economic instability. Mohammed shares examples of companies across a variety of industries that created effective price ...

Discover how value-based pricing sets optimal prices based on consumer perception, boosting brand loyalty and potentially ...

Dynamic pricing is on the rise Article by Andrew Sharp Photo by Shutterstock April 18, 2024 Lerner professor explains why Wendy’s got pushback for plans to test new pricing strategy ...

At most small and medium-sized e-commerce retailers, prices are typically set and updated in an ad hoc fashion without one clear owner. The process often starts by using a gross margin target ...

This core understanding drives VinFast's strategy: delivering quality products with "inclusive pricing" – meaning premium features are integrated into the standard cost – ensuring no one is ...

Let’s discuss AI-driven dynamic pricing strategies, their benefits, implementation challenges, and best practices to ensure competitiveness without alienating your customers.

Dollar Tree is considering a tiered pricing strategy to adapt to economic pressures and changing customer demographics.