The brand's first ever mascara - Boom Lash - will be as much of a must-have as their celeb-loved highlighters ICONIC London are bringing out a new mascara – and it’s set to be just as lusted after as ...

Rimmel London has partnered with Snap to launch an AR geo-takeover experience focused on London’s Tower Bridge, to celebrate the launch of its new Thrill Seeker Pitch Black mascara. The interactive ...

Beauty enthusiasts around Australia have voted for their favourite products at the annual Beauty Heaven beauty awards. And the winner of the best new mascara category for 2020 is the Rimmel London ...

When it comes to finding the best mascara, we want one that does it all. It needs to lengthen, add volume and create fluttery lashes that could almost look fake - and that’s exactly what Ciaté ...

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