Mastering the search term report can dramatically improve targeting, cut wasted spend, and reveal what real customers are ...

Google released an update to Nano Banana yesterday named Nano Banana Pro and it is super impressive as an image generation tool. But it is also incorporated into Google Search via Google AI Mode and ...

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

In an attempt to search for an ad for Google Plus, a colleague stumbled upon another video with some of the same features but clearly not produced for TV. Here’s the performer’s video uploaded in Oct.

Google announced a bunch of new AI Search features including search ads finally rolling out to AI Overviews, the new link format rolling out, AI-organized search results, new AI shopping features, ...

Keyword research is one of the most important tasks for both SEOs and paid search practitioners. While there are plenty of robust tools on the market, Google Ads Keyword Planner is a great, free ...

Google unveiled plans to place advertisements directly in its new AI-powered search results – adding fuel to concerns by news publishers that the controversial overhaul of the world’s most popular ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...