VideoAmp and O-N-X have integrated their platforms to bring data-driven buying to local broadcast television, supporting ...

Paramount Global and VideoAmp have extended their ratings measurement partnership as the media giant’s contract dispute with Nielsen drags on. Under the renewal agreement, VideoAmp will continue to ...

VideoAmp, the media performance platform, today announced new first-party data integrations with SiriusXM Media and National CineMedia (NCM), expanding the coverage and depth of its cross-platform ...

The battle to become the de factor measuring stick for the media industry continues. VideoAmp clients will be able to utilize the technology and with broader access in the second quarter of 2025, ...

VideoAmp, the measurement firm intent on dislodging Nielsen from its longtime perch as the default viewership tracker, signaled its ambitions Tuesday at an event bringing together a range of ...

NEW YORK--(BUSINESS WIRE)--Today, VideoAmp is debuting a new monthly insights report called THE REPLAY – an interactive analysis of television viewership across major sports tentpole events. Each ...

Peter Liguori, who once ran big TV networks, is cementing his new role as one of the evaluators of the viewers who watch them. Liguori, who held top positions at Fox Broadcasting, Tribune, Discovery ...

A federal judge in a Delaware District Court recommended Thursday that a Motion to Dismiss filed by a defendant in a patent infringement case filed by Nielsen be granted — thus thwarting the nation’s ...

Warner Bros. Discovery has inked a new multi-year partnership with VideoAmp that will see the media giant continue to leverage the measurement firm’s solutions across linear, streaming, digital and ...

Relo Metrics and VideoAmp have announced the launch of Total Sports Performance, a next-generation measurement and attribution solution purpose-built for the sports media ecosystem. The announcement ...

VideoAmp, the media performance platform, today announced new first-party data integrations with SiriusXM Media and National CineMedia (NCM), expanding the coverage and depth of i ...