Marketing Dive8y
Stella Artois ferments seasonal promotion strategy with interactive digital videos
Stella Artois is gearing up for a promotion-heavy summer with its ?Host One to Remember? campaign, which seeks to honor the brand?s legacy and future. The beer marketer is encouraging fans to make ...
Marketing Dive4y
Stella Artois extends brand with augmented reality bar guide
Worldwide beer brand Stella Artois has launched an augmented reality bar guide application. Le Bar Guide is a 3D augmented reality iPhone application that lets consumers search for bars nearby via ZIP ...
Stella Artois brewer AB InBev cheers record sales in spite of China hit
Stella Artois brewer AB InBev cheers record sales in spite of China hit - The world’s biggest brewer said revenues rose 0.7% ...
Corona sales soar as AB InBev beats expectations, sending its stock higher
The beer giant said revenues climbed 3.4% to $14.84 billion in the fourth quarter, driven by higher sales of premium products like Corona.
This is Money15d
Stella Artois and Corona brewer AB InBev toasts record sales despite trading troubles in China
Stella Artois and Corona brewer AB InBev toasted record sales despite trading troubles in China. The Belgian group, which is the world’s biggest brewer with more than 500 beer brands including ...