Starting Jan. 27, Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

Southwest Airlines received good news amid its myriad of major changes including bag fees and boarding process shift.

Earlier this year, Southwest Airlines moved forward with a significant change as it officially began using assigned seating for all of its flights, ditching its longstanding open-seating policy. For ...

The hits just keep coming for the new-look Southwest Airlines. The low-cost carrier has become almost unrecognizable after eliminating its beloved bags fly free policy and introducing assigned seating ...

How Southwest Airlines is using sensor data, machine learning and generative AI to modernize operations while preserving the culture that made it iconic.

Southwest Airlines is not the same airline it was even two years ago, as the company has undergone an absolutely massive overhaul with eyes on boosting profits and competing with legacy carriers like ...

Southwest Airlines has been in a state of constant evolution over the past several months, ending longstanding policies like ...

Southwest Airlines updated its policy so plus-size passengers no longer have to purchase an extra seat in advance; airport staff may provide one free if available. f no adjacent seat is available, the ...

Southwest Airlines’ transition to assigned seating hasn’t been entirely smooth sailing (or flying?). Among other complaints about bin space and the boarding process, there have also been issues with ...