A solid infrastructure and collaborative communication are the keys to successful supply chain management. When laying the groundwork, business-to-business partnerships that focus on maximizing ...

Although marketing and product development are often segregated within a business, the two department stand to benefit by communicating and working together. The marketing department is simply more ...

There are many areas of potential confusion and conflict between product management and portfolio marketing. While recommendations on roles and responsibilities exist, other factors are more important ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...

The old saying, ‘success has many fathers, but failure is an orphan’ often sums up the role of marketing manager of a franchise chain. Marketing managers will be among many to take the credit if a ...

The role of operations management was originally applied only to manufacturing processes and systems. With the proliferation of marketing automation tools and increased pressure from the C-Suite to ...

Content marketing has come a long way since its early days. You can no longer write something, post it online, and expect it to generate positive results because you were one of the first to write on ...

Paige Franklin has stepped into the role of Marketing Manager at Guidehouse, a move she announced on LinkedIn. In her new position, Franklin will lead marketing initiatives supporting the firm’s ...

It can be difficult keeping track of the various comings and goings in the games industry, which is why we compile them in semi-regular round-ups. If you have new appointments or transitions in your ...

IrishJobs.ie, the Irish online recruitment website, today announced the role of Marketing Manager, held by Valerie Sorohan, will expand to include NIJobs.com. NIJobs.com, sister company of ...