If revenue generation marks a nascent feature’s graduation to maturity, then Instagram’s TikTok clone, Reels, has arrived, as the Facebook-owned platform just launched ads on the short-video feature ...

Meta is extending its Ads on Reels pilot to a wider pool of marketers on Instagram. The initiative was previously exclusive to Facebook before being rolled out to some marketers on Instagram in May.

Meta is enhancing Reels with Instagram ads, app promotions, and AI-optimized music to boost engagement and broaden advertiser reach. Meta is expanding Reels ads to Instagram, previously exclusive to ...

Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations for advertisers. The company announced the new offerings in a blog post ...

Instagram Reels, the company's TikTok competitor, is going to start including adverts among its short video clips, expanding the marketing globally. It's the second big monetization push that Facebook ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Meta has announced some new ad options at its ...

In what has become something of a battle royale in the social media space, social media giant Meta continues to compete with the up-and-coming TikTok. Since 2020, Reels has been Meta’s copycat ...

To help brands increase the performance of their ad creative ahead of the year's first AI-powered holiday shopping season, Meta has announced new features for Reels ads, including text, template and ...

After publicly launching in the U.S. this past September, Facebook Reels today is becoming globally available in more than 150 countries. The feature, which is a key part of Meta’s response to the ...

Instagram Reels are getting ads. The company announced today it’s launching ads in its short-form video platform and TikTok rival, Reels, to businesses and advertisers worldwide. The ads will be up to ...