Community members collect stickers, coasters, poster fans, tee shirts, bottle openers and other free items at the grand opening ceremony for Fountain Row, Bowling Green's new entertainment destination ...

In five years before the Obama administration clamped down on agency swag, a division of the U.S. Marshals Service spent thousands of dollars on commemorative coins and blankets, neckties, scarves and ...

With every movie release comes the inevitable merchandising: the toys, the t-shirts, the huge cardboard standup posters you see in movie theater lobbies. Promotional swag for movies has been a ...

Promotional swag is supposed to be an easy way for businesses to build recognition and goodwill among their customers. Companies sank more than $18.8 billion into branded freebies in 2006, according ...

1. A faux-fox-tail tie, promoting Fantastic Mr. Fox In Wes Anderson’s stop-motion-animated film Fantastic Mr. Fox, based on Roald Dahl’s children’s book, the titular smug adventurer gets his tail shot ...

This week I spoke with Aiia, an international promotional products creator in the U.S., Poland and the U.K. to get insights on the promotional product trends that will lead the marketing agenda in ...

After attending Surf Expo, a large promo and apparel trade show in Orlando, Florida, John Willcox was inspired to start selling “sustainable swag.” His business, Coastal Supply Solutions in the ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

The Dot Corp has expanded its services with the addition of a Promotional Products & Apparel division, giving clients a ...

Branded t-shirts, pens, mugs and more — a new survey has found Americans “love” collecting promotional swag. A poll of 2,000 adults revealed when receiving such products, the priorities are how unique ...