For PR pros, communicators and marketers today, knowing when and how to go above and beyond a mere press release is becoming ...

Learn five essential tips for writing a news release that increases open rates, coverage opportunities, reader engagement, and social shares. 5 Tips to Increase Open Rates, Coverage, Engagement, and ...

Showcase your brand, highlight important information, enhance your release with multimedia elements, and more with Business Wire's press release features. Boost brand awareness and increase inbound ...

Though marketing and PR are different, they complement each other by working together to shape a brand’s narrative (PR) and drive business and sales goals (marketing). One tool once championed mostly ...

Tell your story, get noticed, and deliver results with Business Wire’s press release distribution services and investor relations solutions. Earn more coverage and increase your reach with the most ...

A press release is a press release, right? Wrong. For this critical asset that announces something vital about you or your business, you should know the differences between going the professional ...

Opinions expressed by Entrepreneur contributors are their own. How a press release is written and structured may matter even more now than in decades past. There are several reasons for this. Media ...

Public relations is the lifeblood of any successful business, and press releases are key to maintaining and growing a company’s reputation. In this guide to press releases, we’ll detail how to ...

Picking a press release distribution service feels a lot like shopping for phone plans. Every provider claims the widest reach and the best value. Then you read the fine print and realize the ...

Immediately visible once published. Listed in Healthcare Dive's Press Release Feed. Featured in the Healthcare Dive daily newsletter — read by 124,000 industry decision-makers. Placed alongside our ...

Established in 1996, EurekAlert! is a nonprofit news-release distribution platform operated by the American Association for the Advancement of Science (AAAS) as a resource for journalists and the ...