Polestar's latest concept, the Precept, is officially heading into production. The machine, a 4-door electric vehicles designed with sustainability in mind, could have been relegated to concept hell, ...
Polestar’s Precept won’t suffer the same grim fate as many concept cars. The Volvo sibling has revealed that it will turn the Precept into a production car after a strong public response. While ...
Why do designers make the decisions they do? It’s been fodder for armchair debate since long before armchairs, not to mention subreddits, were even invented. From the sidelines, car design can seem ...
The Polestar Precept was meant to be the electric automaker's big Geneva splash, but even if the car show didn't go on, that's not to say the shapely concept can't get its moment in the spotlight. The ...
Forbes contributors publish independent expert analyses and insights. I write about the automotive industry and where it is headed next. Back in February, just weeks before the world changed, Volvo ...