India’s modern casual dining café, The Burger Company, has adopted a micro-quick service restaurant (QSR) franchise format, PICO. With an investment starting from Rs789k ($8.9k), inclusive of taxes, ...
The Burger Company is introducing a micro-QSR franchise format, TBC PICO, to address issues like rising real estate costs and evolving consumer preferences for grab-and-go dining. The brand aims to ...