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The best NBA logos: 10 basketball teams that nailed branding

Bringing joy to b-ball fans across North America, these are the best NBA logos in the league.
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Kareem Abdul-Jabbar on why Jerry West is the NBA's logo: "He embodied the qualities we admire in our best athletes"

The NBA's logo immortalized Jerry West's legacy. Whenever people see his silhouette dribbling the basketball, they remember his greatness and impact on the sport. For those who have been wondering why ...