Beer battle underway between Michelob Ultra and Modelo Especial to be No. 1 beer in US

While Modelo Especial remains the No. 1 beer in terms of dollar sales, "Ultra has maintained an upward trajectory" as overall beer sales have dipped, Williams said. As Michelob Ultra's sales volume ...

Modelo® Unveils Limited-Edition Modelo® Noche Especial, a Holiday Beer Celebrating the Spirit of Noche Buena

CHICAGO, Nov. 04, 2025 (GLOBE NEWSWIRE) -- Modelo®, the beer that has long celebrated Hispanic culture and its Mexican roots, ...

Not Bud Light or Modelo, this is the No.1 selling American beer in 2025

Modelo Especial overtook Bud Light in 2023 to become the top seller in dollar sales - but in terms of volume, everyone is ...
Fox Business

Modelo named top-selling beer in US for second consecutive month

Modelo Especial held its title as the top-selling beer on a dollar basis in the U.S. for the second month in a row in June. The Mexican lager has generated more dollars than any other beer brand in ...
Parade on MSN

Modelo Unpacks a ‘Vibrant,’ ‘Elevated’ Seasonal Brew

In an effort to keep it classic, Modelo is launching a Noche Especial brew inspired by the "vibrant" and "cherished" holiday ...
NBC New York

How Modelo dethroned Bud Light to become the top-selling U.S. beer

Modelo Especial's U.S. owner and distributor wants to emphasize that the brand's rise to the top of the country's beer market didn't happen overnight. "The fact that we became the No. 1 beer in ...
New York Post

How Mexican beer Modelo overtook Bud Light in wake of Dylan Mulvaney fiasco

Modelo Especial has become the best-selling beer in the nation — at the expense of Bud Light after its Dylan Mulvaney fiasco — thanks to shrewd marketing and rising brand recognition, the company’s ...
New York Post

Modelo Especial widens sales gap over Bud Light in wake of Dylan Mulvaney fiasco

Modelo Especial, the nation’s new king of beers, continued to outsell Bud Light after its disastrous tie-up with trans influencer Dylan Mulvaney, according to the latest data. The Mexican beer widened ...
Click2Houston

How Modelo Especial became America’s No. 1 beer amid Bud Light’s rapid decline

Modelo Especial has officially become the bestselling beer in the U.S., surpassing Bud Light among brews purchased at supermarkets and convenience stores. The fact that the Mexican import beat the ...
AOL

Modelo Especial soared to be the #1 beer in America. Then came Trump’s immigration crackdowns

In April 2024, Salvador Gutierrez got a big surprise. The Oxnard, California-based food vendor, who made his living selling sweet drinks called Agua Frescas, received a new customized street cart and ...
St. Louis Post-Dispatch

Modelo’s rise to No. 1 beer was no fluke, even with the Bud Light controversy

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. The controversy over transgender influencer Dylan Mulvaney helped Modelo Especial overtake Bud Light as America’s No. 1 beer, but ...