Marketing survey analysis is an important tool for businesses to gain insight into customer preferences and behaviors. It can help businesses identify areas of improvement, develop new products and ...
Targeting matters most. Surveying the wrong audience can lead to misleading data and poor decisions, even if the questions themselves are solid. Weighting shapes reality. Overrepresenting certain ...
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How to Make a Marketing Survey for Your Clients
Posted: May 22, 2025 | Last updated: July 10, 2025 We want to know what our customers think, but sometimes we don't know how to ask them. Here are some tips on making marketing surveys that will get ...
BOSTON--(BUSINESS WIRE)--Matter Communications — a Brand Elevation Agency that integrates PR, marketing and creative services — today released findings from its 2024 Marketing Outlook Survey. The ...
Most B2B leaders say their firm is increasing its marketing investment despite the current uncertain economic environment, according to recent research from LinkedIn and Ipsos. The B2B Marketing ...
Creative comms and marketing agency Bastion has released its annual video games marketing survey, which reveals that discoverability is the biggest challenge publishers and developers expect to face ...
The next wave of progress is less likely to come from adding more tools to your martech stack and more likely to come from ...
Small and medium-sized businesses (SMBs) have been slow to adopt AI technology. While 74% of SMBs are not using AI, 44% of those hope to start using it within the next year, a survey has found. Why we ...
STAMFORD, Conn.--(BUSINESS WIRE)--Thirty-two percent of consumers report that they plan to begin holiday shopping before November, according to a survey by Gartner, Inc. A survey of 327 consumers ...
Throughout 2020, as the Covid-19 crisis jolted businesses across the globe, the majority of brands experienced budget cuts, with some cuts going well above 15% of the total marketing budget. Data from ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. In an era where artificial intelligence (AI) is ...
European marketers are feeling the squeeze, with a combination of shrinking budgets, rising targets and tightening compliance requirements piling on the pressure, according to a survey. M3, a medical ...
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