A Marketing Manager is involved in analysis, research, management and promotion. In other words, a Marketing Manager manages an organization’s marketing, advertising and promotional campaigns. Where ...

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close ...

Companies must secure “killer marketing and sales skills” in a dynamic landscape where commercial competencies rapidly become obsolete. The marketing landscape is undergoing a remarkable ...

What will be the marketing skills that marketing leaders prioritize in 2022? We asked some leaders that exact question. Companies want marketers with digital skills as evidenced by LinkedIn data on ...

Employers are looking for marketers with digital experience and those with skills to analyse campaigns, according to the latest survey by recruiters Hays. In the current financial year, 43% of ...

If you don't understand all of the "Four Ps" of marketing, you'll be short-changing your company as you try to increase sales. If you're hiring someone to handle your marketing, make sure you know ...

If you’ve interviewed marketing candidates straight out of college, you’ve likely noticed a surprising trend. These rising young professionals may be sharp, thoughtful digital natives–but all too ...

Sales managers and marketing managers are both responsible for managing and organising their respective divisions within a company. There’s no doubt, however, that a business’ sales and marketing ...

Apply now for 2026 entry or register your interest to find out about future events and what it’s like to study with us. Our MSc International Marketing and Management course is designed for graduates ...