Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, ...
Just like buying a new iPhone through Apple's online store, you now select each spec of your new Mac device when purchasing ...
Apple has quietly updated the way that users buy and configure Macs on the online Apple Store, giving customers a process that's closer to buying an iPhone or iPad.
Apple reportedly has an exciting plan for the Mac lineup for 2026. That includes new MacBook Air and MacBook Pro refreshes, a ...
Have you ever wished you could buy one of the Apple Store’s exclusive display stands? A website called AppleUnsold now lets ...
Apple made an important change to the way customers buy a Mac, and users appreciate it.
Apple may have launched macOS 26 Tahoe during last week’s Worldwide Developer Conference, but it is a relatively quiet time for the MacBook Air laptops. While the new M5 chipset is expected to debut ...
Apple is taking a partial page from bulk OEM system builders and boutique PC outfits by now offering a similar part-by-part configuration process for its Mac systems.
Apple has quietly updated its Apple Store website to better show Mac buyers all hardware customization options.