Apple on Wednesday launched the MacBook Neo, a cheaper model signaling a fresh attempt to court Windows and Chromebook users as ongoing component shortages shake the broader market.
Reports indicate Apple will soon be unveiling its highly anticipated and budget-conscious MacBook in a variety of fun colors ...
I can’t think of any example more potentially impactful than its latest laptop, the MacBook Neo. It goes on sale tomorrow, in ...
The MacBook is coming back — or at least, that's what the rumors claim. Next week, Apple is expected to announce a colorful, ...
Neo has found a glitch in the price Matrix. Apple is continuing its affordability offensive with the pending release of the ...
The MacBook Neo’s $599 price is notable, but hardly unprecedented. Hello again, and welcome back to Fast Company’s Plugged In ...
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Apple Is Finally Making Cheap Computers

The $599 MacBook Neo is the company’s first true budget product. Why now?
The MacBook Neo isn't just a new Mac, it's a reminder of how badly Windows laptop miss the low-cost premium sweet spot.