The Ford F-150 Lightning is discontinued. CEO Jim Farley cites "customer-driven shift" for profitability. The strategic retreat includes massive plant changes.
Ford cuts F-150 Lightning production as CEO Jim Farley shifts strategic focus to hybrids and affordable EVs, taking massive $19.5 billion charge.
Another Tesla killer bites the dust. The all-electric version of the Ford F-150 pickup joins a long list of rivals that were ...
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