Sometimes ads on social media are shockingly relevant. Other times, they’re not even close. The ad might show an item you recently searched for, like an indoor plant trellis. Alternatively, you might ...

Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance ...

YouTube is cracking down on the use of ad blockers on its site, with the Google-owned streaming service warning people to disable the privacy-preserving tools. YouTube is cracking down on the use of ...

If you enjoy an ad-free YouTube experience thanks to an ad blocker, you might be in for an unhappy surprise soon. Back in June, some users who were utilizing ad blockers on YouTube started seeing ...

YouTube has strengthened its defence against ad blockers. Free users are in uproar that their ad blockers are no longer working on the site. YouTube has long been cracking down on viewers who use ad ...

In order to combat YouTube's move, SponsorBlock has implemented a block on all user submissions from browsers that are experiencing this YouTube experiment. However ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

What just happened? YouTube is taking a stand against the use of ad blockers to circumvent advertising content on its platform. A spokesperson for the Google-owned video platform recently told Insider ...