Who says supportive bras can't be sexy?

Piercings without the pain? Thank you, Kim Kardashian. Following the success of her viral Skims Ultimate Nipple Bra ($68), the entrepreneur is introducing a version with faux piercings, which will be ...

Plus, more bras that deliver gentle lift and support without digging in ...

"Best push-up bra. Very comfy!! I have really small boobs and this push up is everything! Will buy more colors." "The best bra ever. The name says it all. Worth it." "New favorite bra for large chest.

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of ...

Six years after cowering to the “Great Awokening” and canceling the Victoria’s Secret Fashion Show, the annual extravaganza celebrating the once-iconic lingerie brand is back, technically. Victoria’s ...

Whatever happened to the Wonderbra? Best remembered for its iconic “Hello Boys” campaign poster, with Czech model Eva Herzigová staring down with glee at the results of her lace push-up bra, it ...

The brand takes its viral nipple bra to a whole new level. By Erin Lassner E-Commerce Writer If you purchase an independently reviewed product or service through a link on our website, The Hollywood ...

For many of us a push-up bra is a daily essential. They are a quick and easy way to offer an instant lift and a confidence boost. But beyond the immediate aesthetic, a common question lingers and we ...