Google has replaced the Google Webmaster Guidelines with the Google Search Essentials. The name change is Google's ongoing efforts to remove the term "webmaster" so that these tools and documentation ...

20 years is a long time, especially in internet days and that is how old the original Google Webmaster Guidelines are. Google has done a major refresh of those Webmaster Guidelines today, and with ...

Google is officially rebranding the Webmaster Guidelines as “Search Essentials,” which comes with a simplified refresh consisting of only three sections. In addition to making the former Google ...

Erik Dafforn gets into the "meat" of the Google Webmaster Tools. He delves into the "Your site on the web" section, which covers specific ways that Google uses to compare sites. Top search queries, ...