A new Dos Equis ad parodies the 1980s hit song “Total Eclipse of the Heart” and turns it into a tune about beer and food. The beer brand, known for its “Most Interesting Man in the World,” has pivoted ...
It’s Cinco de Mayo and you know what that means: It’s a marketers dream, one of few times all year it’s still O.K. to promote alcohol use as a fun and festive occasion. It’s Cinco de Mayo and you know ...
When is a two-point conversion really a touchdown? For the brewers of Dos Equis, multiple times per season. Since last year, Dos Equis has arranged to become part of the action during select ...
With Jonathan Goldsmith's "Most Interesting Man" character presumably languishing on Mars, Dos Equis has found a new pitchman to fill his shoes. The Heineken-owned beer brand announced the new hire in ...
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