Building a brand and marketing it to interested customers is crucial to any business’s success. However, many businesses overlook one of the most cost-effective marketing tools available: satisfied ...

Traditionally, employee advocacy is the final step in the social media sharing journey. Marketing teams create content, share it on official brand channels and then encourage employees to share it.

No marketer, brand manager, marketing automation professional or even an advocacy marketing exec would look you in the eye and tell you that they’ve got a no-fail brand advocacy marketing strategy.

The world’s largest cosmetics manufacturer helps its employees generate 33 million organic impressions on brand content in only 18 months Sprinklr (NYSE: CXM), the definitive, AI-native platform for ...

Creators can now earn commission and engage with Gap Inc.'s iconic brands – Old Navy, Gap, Banana Republic and Athleta – like never before SAN FRANCISCO, Oct. 8, 2025 /PRNewswire/ -- Gap Inc. (NYSE: ...

Employees are powerful influencers for their companies. They live with the company day in and day out, and they have an intimate understanding of the people, products, pain points and perks that ...