Innovation, acquisitions and a focus on ‘hero products’ that keep consumers coming back to more have allowed Birds Eye UK – part of Nomad Foods – to double in size since 2016. FoodNavigator caught up ...
Birds Eye is expanding its Steamfresh range with the launch of three new non-HFSS meals, crafted to tap into healthy midweek lunch and dinner occasions. Made for consumers looking for convenient, easy ...
Over 40 farmers who grow peas for Birds Eye UK are planting a diverse range of cover crops to capture carbon, reduce flooding and improve soil health. Trials show an increase in soil organic matter by ...
Launching today in between ITV’s This Morning and Loose Women, the first of the Mix up Your Menu ads, which will run Monday to Friday throughout the year, shows Bryson ‘mixing up’ recipes by cooking a ...
Birds Eye is expanding its line-up with lightly coated cod fillets and new Steamfresh lines. It claims the three cod variants - lemon & black pepper; sea salt & rosemary; and garlic & herb - are the ...
Birds Eye has hired former Heinz UK executive Ben Pearman as marketing director. The frozen foods group said Pearman – Heinz UK’s former commercial director – would lead Birds Eye’s marketing team in ...
FELTHAM, England--(BUSINESS WIRE)-- Europe’s leading frozen foods company, Nomad Foods and WWF, the world’s leading conservation organisation, today announced a partnership that seeks to find ...