StoryPop UGC Agency has announced the implementation of a structured framework designed to support the creation, management, ...

In today’s multifamily industry, authentic resident communication has become a defining factor in resident satisfaction and retention. Owners and operators face the challenge of balancing speed, ...

Picture this: You’re sitting in a meeting with a brilliant idea brewing in your mind. Your heart starts racing, palms get sweaty, and that little voice whispers, “What if they think it’s stupid?” ...

During his homily yesterday during the Mass for the dedication of the Blessed Columba Marmion Room for communications training for seminarians at the Pontifical Irish College in Rome, Archbishop John ...

In the past, sales talk was how you raised someone's expectations to buy a product, but today's audiences are not the same. Consumers today hate being sold to. Ads have become a nuisance instead of a ...

Carol is the CMO at Exclaimer, an email signature platform. She is a senior leader with over 15 years’ experience in the technology space. In the dynamic world of marketing, amid rapid technological ...

Facebook's annual developer conference took place in mid-April and showcased the company's ambitions for a social media future powered by video, for good reason: Social video generates 1,200 percent ...

While fear-based messaging around alcohol aimed towards teens is common practice, new research suggests a key to curbing adolescents’ risky drinking behaviour is through authentic and open ...

In an era of rapid change and increasing client expectations, fostering authentic relationships and prioritizing effective communication are essential for sustainable growth. Lawyers who strive to ...

Something is interesting about how people present themselves online. There’s a moment when someone realizes they’re being recorded, and their demeanor suddenly changes. They put on what I call their ...