July 15, 2025 - In today's hyper-automated economy, businesses are quickly embracing AI-powered marketing tools to expand their reach and streamline engagement. Synthetic voice calls, often using AI ...
Yasir Zahoor Rather is the Managing Director at Insights Dubai, a leading digital marketing and growth agency in the Middle East. The AI revolution is here. The number of businesses using AI for at ...
Discover how AI transforms brand sentiment analysis. Learn strategies to harness AI's power for understanding consumer ...
How consumer trust in AI marketing is shaped by culture, transparency, and emotion, and what brands need to get right in different markets. This edited excerpt is from Ethical AI in Marketing by ...
Amazon has struck a rich marketing vein with its AI-generated summaries of product reviews, a feature the company first introduced in 2023 and appears to have become ubiquitous. To relieve shoppers of ...
As zero-click journeys dominate, brands slash open web display budgets by 30%, redirecting ad dollars to CTV, retail media, ...
The Lithero team: CEO Nyron Burke, VP of customer experience Rachel Kane, senior developer Clayton Falciani and Brandon Morton, VP Ai Innovation (Courtesy) In life sciences, everything takes longer.