The data point was released as part of a broader presentation on Amazon's connected TV ad products and innovations.

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...

Meta is chasing two advertising trends – short-form video and retail media – and it’s doing so by leaning into the biggest trend out there: AI-based ad tech. On Tuesday, Meta released new products in ...

Did a Netflix show wade too far into advertising in its second season? Many viewers found it distracting, even if some of it ...

In May this year, Mark Zuckerberg said that he wants advertisers to hand over their bank accounts and walk away. In his ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Many companies still treat brand and performance marketing as separate efforts, often ...

Mark Marshall is in Las Vegas to unveil a suite of new products, and tout a jam-packed lineup of tentpole events coming to NBCU's properties next year. By Alex Weprin Senior Editor 2025 has only just ...

Comcast CMCSA-owned FreeWheel, a leading ad tech platform for television, is rolling out new enhanced capabilities to allow advertisers to transact programmatically on live streaming video events like ...

Reddit has appointed Google veteran Jyoti Vaidee to the newly created role of vice president of ads product, effective immediately, according to a company blog post. Vaidee spent over a decade on ...