Las Vegas Review-Journal

What’s that? Holographic images float along the Strip in 3D truck

You’ve seen those billboard trucks that cruise the Strip with advertisements for pedestrians and motorists to see. The next generation of mobile billboards arrived in Las Vegas on Tuesday — the ...
KXAN

FLO Advertising, HYPERVSN, and FIREFLY Unveil the World's First 3D Holographic Experience Truck on the Las Vegas Strip. -- Now Available Nationwide via FIREFLY's Media Network

"FLO Advertising has always pushed the limits of OOH, and this collaboration with HYPERVSN and FIREFLY takes it to the next level," said Mike Foland, CEO. "Bringing 3D holographic tech to the streets ...
Phys.org

Technology advance paves way to more realistic 3D holograms for virtual reality and more

Researchers have developed a new way to create dynamic ultrahigh-density 3D holographic projections. By packing more details into a 3D image, this type of hologram could enable realistic ...