In early 2011, Hasbro chief executive Brian Goldner convened a team of designers, engineers and marketers to figure out the Next Big Toy. They asked themselves a simple question: “What’s the most ...

Hasbro (NASDAQ:HAS) announced the return of the interactive Furby toy line as part of the 25th anniversary of the industry sensation of 1998. Furby will be available at all major retailers for $70 ...

Furby can steal the show, but Twister Dance is shaking things up, too Monopoly is now Zapped to keep up with the tech-crazy times Hasbro gave 850,000 toys away in 2011, 400,000 of them at the holidays ...

The lovable robot that debuted to great fanfare 25 years ago because of its ability to develop language skills is getting a reboot, toy giant Hasbro announced Monday. The cuddly doll will be available ...

Kids of the late ‘90s and early aughts will surely recognize toy giant Hasbro’s latest toy release — bulbous blinking eyes, a flapping yellow beak, a mess of fur and a voice box preloaded with ...

PAWTUCKET, R.I. - On Thursday, Hasbro announced that the iconic robotic toy, which became wildly popular and a pop-culture phenomenon in the late 1990s, will once again be available for purchase. "A ...

In early 2011, Hasbro Executive Officer Brian Goldner convened a team of designers, engineers and marketers to figure out the Next Big Toy. They asked themselves a simple question: “What’s the most ...

Loveable or creepy? Depends on who you ask. Furby, the ’90s toy phenomenon that divided kids and parents into opposing camps when it first hit stores and quickly became a craze, is making yet another ...

The Force is now with Furby. Hasbro‘s little creatures will embrace Disney and Lucasfilm’s “Star Wars: The Force Awakens” with an $80 Furby that’s a crossover of the toy’s traditional design with the ...

PAWTUCKET, R.I.--(BUSINESS WIRE)--The wait is over… the furb-nomenon that took over the world has returned. Today, Hasbro, Inc. (NASDAQ: HAS), a global leader in play, announced that the next era of ...

You know what they say about big things coming in small packages? Hasbro's new Furby Furblets collection is the latest example of why that sentiment is true. Launching Dec. 1 at most major retailers, ...