Under Panayiotou, last year Pfizer ran its first-ever Super Bowl ad, titled “Here's to Science.” Despite the hit in public perception, the 175-year-old company has continued to make money.

Independent journalist Nick Sortor said he hoped no one was "fooled" by Pfizer's Super Bowl ad, saying that the company made billions annually on cancer. "If anything, they'll bury any sort of ...

A year after making its Super Bowl commercial debut, Pfizer is back with a 60-second spot for the 2025 game featuring a kid fighting cancer like a boxing champion. Set to LL Cool J's "Mama Said ...

For the second consecutive year, Pfizer is advertising at the Super Bowl. The pharma giant announced Friday morning that it is doubling down on its fight against cancer with a 60-second ad set to air ...

Pfizer has emerged as a winner in the 2025 Super Bowl advertising race. The company’s “Knock You Out” ad took first place among all commercials, scoring 19% above the norm in likeability.

Arnold Turner/Getty LL Cool J is bringing back an iconic hit for a Super Bowl ad that packs a punch — literally. In Pfizer’s “Knock Out" ad, a young cancer patient is first shown laying in a ...

The norm is 641 taking in account the last 5 Super Bowls. Brand Recognition - Measures the strength of a brand’s and/or product’s presence in the creative. Equals the percent of survey ...

A year after making its Super Bowl commercial debut, Pfizer is back with a 60-second spot for the 2025 game featuring a kid fighting cancer like a boxing champion. Set to LL Cool J's "Mama Said Knock ...